Michel Liebeaux (1881–1923), better known by his artistic pseudonym Mich, was a prominent French poster artist and caricaturist who defined the visual energy of the early 20th century.
Renowned for his bold, spirited depictions of the burgeoning automobile and bicycle industries, Mich had a unique talent for capturing motion and character with minimalist, sweeping lines. His work for major brands like Michelin and various cycling firms often featured humorous, elongated figures that exuded a sense of “Belle Époque” charm and modern speed.
Beyond commercial advertising, his caricatures of high-society figures in sports and maritime circles remains a vital historical record of French social life. Today, Mich is celebrated as a pioneer of the modern graphic poster, a master who could sell a lifestyle through a single, witty stroke of his pen.
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| Clément Cycles et Automobiles, circa 1900 |
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| La Biciyclette... J B Louvet, circa 1900 |
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| "...pourvu que j'aie un Pneu Vélo Continental", 1900 |
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| Biciclette Bianchi, le migliori, 1900 |
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| "En Automobile Botiaux... Lune de Miel", La Vie Parisienne, 1905 |
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| Qu'Importe le moteur! Pourvu qu'on ait le... Pneu Continental, 1907 |
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| Lampe Westinghouse, circa 1910 |
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| Laroche & Pouchois, "Leurs Boyaux de Course pour leurs Frères les Coureurs!", circa 1910 |
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| Tous!!! Sur Vélo Petit Breton, circa 1910 |
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| Alcyon, 1911 |
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| La Française-Diamant, 1911 |
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| "Cuivro", Jongle avec les difficultés du nettoyage!!, circa 1920 |
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| "Elles marchent toutes... avec la Magnéto Saga", circa 1920 |
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| "Le Révélateur des Athlètes", L'Embrocation Chanteclair, Assouplit, Fortifie, Électrise, circa 1920 |
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| Bec Kina Apéritif des Sportifs, circa 1920 |
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| Bicyclette Jean Louvet & Cie, Le Pur Sang des Vélos, circa 1920 |
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| Le Livre à un Sou, circa 1920 |
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| Pari's-Sport Apéritif, circa 1920 |
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| Plus Solide que l'Acier, Pneu Hutchinson, circa 1920 |
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| Poudre Nildé en Boîte-Tamis, December 1, 1920 |
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| Spéciale Miette, L'Encre de tous les stylos, circa 1920 |
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| Turin Mazza, Le Premier des Vermouths, 1920 |
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| Un homme actif en vaut 10 s'il a une... Quadrilette Peugeot (One active man is worth 10 if he has a... Peugeot Quadrilette), circa 1920 |
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| Le Fakyr, Charme et donne du Ressort, circa 1921 |
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| "Sur la Route du Bonheur!", La Cyclette, 1923 |
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| Cycles Wonder, St. Étienne (Loire), 1923 |
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| Grande Semaine du Poisson, Boulogne-sur-Mer, 1923 |
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