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May 29, 2024

Impressive Vintage Posters Designed by Eric de Coulon

Born in Neuch√Ętel in 1888, Swiss artist Eric de Coulon studied architecture at the ETH in Zurich before moving to Paris, where he spent most of his professional life. He is best remembered for having invented the “lettre sujet” (letter – subject), which entailed building the images of products he was promoting using the gigantic letters of their names.

Vintage posters designed by Eric de Coulon

In a totally different manner, Coulon also designed tourist posters, which always reflect an elegant and graceful Art Deco style. His posters “are particularly effective in the way they create an image in which textual and visual elements become virtually inseparable”. He created some strong and dynamic poster with a brilliant sense of composition for the Klausenrennen, the most famous of all the Alpine mountain-climbing car races which was from 1922 to 1934.

Coulon died in 1956 at the age of 68. Here below is a set of impressive vintage posters designed by Eric de Coulon.

Neuchatel Plage, 1925

Schweiz VI Internationales Klausen Rennen, August 1927

Jeunes gens qui hésitez sur le choix d'une profession, Engagez-vous dans les Troupes de la Métropole, 1928

Schweiz Zermatt Gornergrat, 1928

Allevard les Bains, circa 1930

Collas Chocolat, Tours, circa 1930

Les États-Unis, 1930

Neuchatel, Chaumont, circa 1930

Réveillon Félix Potin cadeaux, circa 1930

Alpes & Jura, circa 1933

Bravo Papa, Alpes & Jura, circa 1935

Flims, Graubünden - Grisons, 1935

Zellers Tierheilmittel, 1935

Braunwald, Gumen-Sesselbahn, Schweiz-Suisse-Switzerland, 1937

Flims, Graubünden - Grisons, 1937

Fresh from the Alps... Bear Brand Natural Swiss Milk, 1937

Revue, 1945

Zeller Remèdes Vétérinaires, 1948

Zellerbalsam-Salbe gegen Verletzungen und Hautschäden, 1948

Aiutate la Croce Rossa Svizzera, 1949

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