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November 1, 2021

40 Fascinating Photos Capture Street Scenes of Tijuana in the 1970s

Tijuana is a city in Baja California, Mexico. It is part of the San Diego–Tijuana transborder urban agglomeration and the larger Southern California megalopolis. As the 2nd-largest city in Mexico and center of the 6th-largest metro area in Mexico, Tijuana exerts a strong influence in education and politics, in transportation, culture, art, and manufacturing and as a migration hub. Currently one of the fastest-growing metropolitan areas in Mexico, Tijuana is rated as a “High Sufficiency” global city by the Globalization and World Cities Research Network.

Tijuana in the 1970s

Tijuana is located on the Pacific coast of Baja California, and is the municipal seat and the cultural and commercial center of Tijuana Municipality. It covers 70% of the territory of the municipality and contains 80% of its population. A dominant manufacturing center of the North American continent, the city maintains facilities of many multinational conglomerate companies.

Tijuana is also a growing cultural center and has been recognized as an important new cultural mecca. The city is the most visited border city in the world; sharing a border of about 24 km (15 mi) with its sister city San Diego. More than fifty million people cross the border between these two cities every year. This metropolitan crossing makes the San Ysidro Port of Entry the fourth busiest land-border crossing in the world.

Tijuana is the 45th largest city in the Americas and is the westernmost city in Mexico. Often known by its supposed initials, T.J., and nicknamed Gateway to Mexico, the city has historically served as a tourist center dating back to the 1880s.

Take a look at these fascinating photos to see what Tijuana looked like in the 1970s.

Baja California bus to somewhere, Tijuana, 1971

Bazaar in Tijuana, 1971

Hotel Hiltom, Tijuana, August 1971

Main street of Tijuana, 1971

Main street of Tijuana, 1971

Mexico border crossing, Tijuana, circa 1971

Souvenirs in Tijuana, 1971

Tijuana, 1971

Tijuana, April 1971

Tijuana, April 1971

Tijuana, August 1971

Tijuana, August 1971

Tijuana, August 1971

Tijuana, August 1971

Woman in Tijuana, circa 1971

Young man getting ready for a performance with his accordian, Tijuana, 1971

Tijuana, April 1972

Tijuana, 1973

Tijuana, 1973

Tijuana, 1973

Tijuana, 1973

Tijuana, 1973

Welcome Amigos, Tijuana, 1974

Rancho Gift Shop, Tijuana, 1976

Tijuana, June 1976

Tijuana, June 1976

Tijuana, June 1976

Downtown Tijuana, 1977

Mexico border crossing, Tijuana, 1977

Shopping in Tijuana. Not far from the U.S. and Mexico border, 1977

Tijuana, 1977

Tijuana, 1977

Tijuana, August 1977

Woman in Tijuana, 1977

Tijuana, 1978

Tijuana, 1978

Tourist trap, Tijuana, June 1978

Border, Tijuana, 1979

Tijuana, 1979

Tijuana, 1979




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