Beautiful Fashion Designs by Madeleine de Rauch in the 1950s

Madeleine de Rauch, born Madeleine-Marie-Antoinette Bourgeois in 1896 in Ville-d’Avray (Seine-et-Oise, current department of Hauts-de-Seine), was a Paris couturier who operated between 1932 and 1973. She began designing and making clothes for herself in the 1920s. Friends asked her to make their clothes as well and by 1928, she had opened her own shop under the name “House of Friendship”.

Fashion designs by Madeleine de Rauch in the 1950s

In 1932, Madeleine de Rauch founded her self-named couturier house along with her two sisters and operated it for forty-one years. Renowned for the fluidity of its clothes and the elegance of its sportswear, it reached its peak during the golden age of Parisian couture, after the Second World War.

De Rauch died in 1985 in the 8th arrondissement of Paris, aged 89. These vintage photos captured portraits of classic beauties wearing fashion designs by Madeleine de Rauch in the 1950s.

Model in lovely supple mousseline dress by Madeleine de Rauch, photo by Philippe Pottier, 1952

Joan Whelan in sporty camel-hair coat with high buttoned collar, ball-buttons are leather, vented back is held by martingale, by Madeleine de Rauch, green jersey cap, leather shoulder-bag by Hermès, photo by Philippe Pottier, 1952

Model in Celanese satin cocktail dress by Madeleine de Rauch, photo by Georges Saad, 1952

Model in gray flannel jacket over a skirt of gray, brown and black tweed by Madeleine de Rauch, photo by Henry Clarke, Vogue, September 1, 1952

Pat O'Reilly in black raw silk afternoon dress by Madeleine de Rauch, jeweled clip by Roger Scèmama, photo by Philippe Pottier, L'Officiel, 1952

Bettina Graziani in a suit by Madeleine de Rauch, photo by Georges Dambier, Elle, March 2, 1953

Joan Whelan in wool jacket with satin ribbon collar by Madeleine de Rauch, photo by Philippe Pottier, 1953

Myrtle Crawford in finely pleated, white muslin dress dotted in black, sleeveless bodice is decorated with black ribbon, black gros-grain belt holds pink rose, by Madeleine de Rauch, photo by Philippe Pottier, 1953

Stella in a wool plaid afternoon dress by Madeleine de Rauch, 1953

Stella in black alpaca belted sheath worn under a silk coat of white with black polka-dots, adorned with red carnation, by Madeleine de Rauch, photo by Philippe Pottier, 1953

Stella in stylish tweed day-dress with matching large shawl bordered in braid and tassels by Madeleine de Rauch, photo by Seeberger Bros., 1953

Anna in honey-colored satin dance dress enriched with white and gold embroidery, worn with long geranium tulle scarf, by Madeleine de Rauch, photo by Georges Saad, 1954

Geneviève Richard in very fine black wool coat dress with fichu-style collar by Madeleine de Rauch, photo by Philippe Pottier, 1954

Marie-Hélène in cozy wool coat worn with tweed suit and hooded sweater blouse, by Madeleine de Rauch, croc handbag by Prost, photo by Philippe Pottier, 1954

Marie-Hélène in floral print pirate pants tied on the calves, worn with linen top and contrasting cummerbund, by Madeleine de Rauch, photo by Philippe Pottier in Roquebrune, 1954

Model in velvet cocktail sheath by Madeleine de Rauch, 1954

Sunny Harnett in white satin gown blown back, with a thick black fringe in a descending curve against the white satin underskirt by Madeleine de Rauch, photo by Richard Avedon, Harper's Bazaar UK, December 1954

Model in floral silk print dress by Madeleine de Rauch, photo by Georges Saad, 1955

Ghislaine Arsac in travel ensemble by Madeleine de Rauch, hat by Svend, purse by Duc, photo by Philippe Pottier, 1956

Isabella Albonico in beautiful chiffon gown of pale and paler blue with the bodice in a scarf-folding of chiffon by Madeleine de Rauch, photo by Frances McLaughlin, Vogue, September 15, 1956

Marie-Hélène in charming cotton floral print blouse in yellow and gray worn with ivory wool skirt belted in yellow suede by Madeleine de Rauch, photo by Philippe Pottier, 1956

Jacky Mazel in a lovely dance dress of silk point d'esprit tulle, skirt is draped and swirled around with front hem higher than the back, by Madeleine de Rauch, photo by Guy Arsac, 1957

Joanna McCormick in open-coat ensemble of cocoa and white silk organdie, halter dress belted in suede by Madeleine de Rauch, straw hat by Gilbert Orcel, shoes by Perugia, photo by Henry Clarke, Vogue, March 15, 1957

Marina in soft, supple camel-hair coat, belt in back, by Madeleine de Rauch, photo by Georges Saad, 1957

Model in 3/4 greige suede coat worn over a tweed suit, the same tweed also lines the coat by Madeleine de Rauch, fur toque by Gilbert Orcel, photo by Philippe Pottier, 1957

Monique Chevalier in crêpe evening ensemble by Madeleine de Rauch, photo by Sabine Weiss, 1957

Tan Arnold in cotton print halter dress by Madeleine de Rauch, photo by Guy Arsac, 1957

Anna in black crêpe sheath in a criss-cross drape from the waist to shoulders, by Madeleine de Rauch, photo by Georges Saad, 1958

Ghislaine Arsac in striped tobacco and white organdy ensemble by Madeleine de Rauch, turban by Gilbert Orcel, photo by Philippe Pottier, 1958

Model in green tweed suit and coat, suit jacket is belted in kid, by Madeleine de Rauch, fur hat by Jean Barthet, photo by Georges Saad, 1959