The year was 1964. Studebaker had closed its doors and South Bend was suffering. National newspaper and radio commentator Walter Winchell reportedly said that grass would overtake the streets of South Bend.
Amidst the economic and social depression, one man sought to inspire his neighbors. Charles Burkhart posted signs throughout town that read “I believe in South Bend” – a phrase that became a rallying cry for the community. This was the foundation for the company Burkhart founded the same year, Burkhart Advertising.
Still family-owned and operated by a third generation of Burkhart descendants, today the company partners with local and national clients to reach more than 3 million people with out-of-home advertising. Burkhart’s community has grown to include virtually all of northern Indiana.
Here below is a collection of amazing photos that shows Burkhart billboards in Indiana from the 1980s.
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Wendy's New Taco Salad Billboard, somewhere in Indiana, 1982 |
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Col. John Anderson's Furniture Gallery, Lafayette, Indiana, circa 1985 |
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First National Bank, Kokomo, Indiana, December 1985 |
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Howard Johnson Billboard, somewhere in Indiana, circa 1985 |
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New McD.L.T Billboard, Indiana, November 1985 |
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Quality Olds-GMC, Marion, Indiana, circa 1985 |
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The Heidelberg, Lafayette, Indiana, circa 1985 |
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Wendy's and WPTH Rock 95 Billboard, Fort Wayne, Indiana, circa 1985 |
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Come Celebrate Alexandria's 150th Billboard, Alexandria, Indiana, June 20-29, 1986 |
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Come to Logansport for the Best Deal, Logansport, Indiana, circa 1986 |
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Coral Cars Billboard, North on 9 & 37 By-Pass, Marion, Indiana, August 1986 |
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Coral Cars, Marion, Indiana, August 1986 |
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Coral Cars, Marion, Indiana, May 1986 |
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Engel Jewelers, Kokomo, Indiana, circa 1986 |
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First Federal Savings and Loan Association, Lafayette, Indiana, circa 1986 |
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Hardee's Billboard, somewhere in Indiana, circa 1986 |
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Hiney Wine WBAT 1400 AM, Grant County, Indiana, circa 1986 |
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Marion Independent Federal Credit Union, Marion, Indiana, circa 1986 |
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Quality Olds-GMC, Marion, Indiana, circa 1986 |
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Steak 'n Shake Billboard, somewhere in Indiana, circa 1986 |
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The DeVoe Team, Alexandria, Indiana, July 1986 |
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WAFX AM 1450, Fort Wayne, Indiana, circa 1986 |
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WMDH Country FM 102, Muncie, Indiana, circa 1986 |
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Citizens National Bank of Grant County, Indiana, circa 1980s |
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Conkle Pontiac, Kokomo, Indiana, circa 1980s |
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Rudd Hutcheson Olds-Cadillac-Avanti, Logansport, Indiana, circa 1980s |
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Smith's Shoe Repair & Leather, somewhere in Indiana, circa 1980s |
Awesome. I'm a lifelong Hoosier and I remember Burkhart billboards very well.
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