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November 6, 2020

30 Amazing Postcards Show Chocolate Advertisements in the Early 20th Century

The history of chocolate began in Mesoamerica. Fermented beverages made from chocolate date back to 450 BC. Originally prepared only as a drink, chocolate was served as a bitter liquid, mixed with spices or corn puree. It was believed to be an aphrodisiac and to give the drinker strength.

Today, such drinks are also known as “Chilate” and are made by locals in the South of Mexico. After its arrival to Europe in the sixteenth century, sugar was added to it and it became popular throughout society, first among the ruling classes and then among the common people.

In the 20th century, chocolate was considered essential in the rations of United States soldiers during war.

The word “chocolate” comes from the Classical Nahuatl word Xocolātl, and entered the English language from the Spanish language.

Here below is a set of amazing postcards that shows chocolate advertisements from between the 1900s and 1920s.

“After all - Bournville Cocoa is the best!”

Black Magic Chocolates

Bovril Chocolate

Cadbury's Chocolate

Cadbury's Chocolates

Cadbury's Cocoa

Cadbury's Milk Chocolate

Chocolat Delezpaul-Havez

Chocolat Idéal

Chocolat Klaus

Chocolat Lindt

Chocolate Amatller Barcelona

Chocolate Areatller

Chocolate La Avilesina, Fábrica de Chocolate y Comercio de Ultramarinos, Avilés

Cioccolatini Perugina

Cioccolato Venchi

Fry's Cocoa

Fry's Milk Chocolate

Fry’s Cocoa

L'Abeille d'Or Café

La Rose

Le Chocolat Fausta



Suchard Chocolat

Suchard Chocolat

Suchard Chocolat

Suchard Cioccolatto

Terry & Sons Chocolate Confectionery

Van-Houten's Cacao


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