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August 5, 2019

Want to Lose 5 Pounds (or 2.5 Kilograms) in 3 Days? Just Follow This “Wine and Eggs” Diet Guide From Vogue in the 1970s

In 1977, Vogue published this “crash diet” for women:


The recipe originally appeared in 1962, in the New York Times best selling book, Sex and the Single Girl, by American writer (and later the editor of Cosmopolitan) Helen Gurley Brown. It offered advice on dating, “sexual friendships,” affairs, work-life balance, economizing, styling, eating, and drinking. It was then republished in the Vogue Body and Beauty Book in 1977.


Gurley Brown’s diet was for just three days, which she recommended for a weekend as it makes you “fuzzy.” But on the upside, she promised that if you consume nothing but eggs, wine, steak, and black coffee, you’ll shed 5 pounds.

This is the plan, which is undertaken over three days.
  • Breakfast: 1 hardboiled egg, 1 glass of white wine (dry, preferably Chablis), black coffee
  • Lunch: 2 eggs (hardboiled is best, poached if necessary), 2 glasses of white wine, black coffee
  • Dinner: 5 oz steak, grilled with black pepper and lemon juice, remainder of white wine (one bottle allowed per day), black coffee
How times have changed!

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