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September 19, 2020

Dumb Blonde on The Newlywed Game Show (1970s)

One of Bob Eubanks’ favorites was a Dumb Blonde who was baffled at the terms “rural” and “urban” after being asked which one described her husband better. Eubanks asked whether the doctor had given him anything for his urban, and she said “Well, he gave me something though!”


In 1966, Bob Eubanks received a phone call from Chuck Barris, asking him to host a new game show, The Newlywed Game; the show premiered on ABC later that same year. During its debut, it was an immediate hit, and the show’s popularity led the network to expand the prime-time lineup, where it had run on the air for five years.

Only 28 years old when he started hosting, Eubanks became widely popular for bringing a youthful energy to daytime television, pressing contestants into giving embarrassing and hilarious answers. The Newlywed Game was also ranked as one of the top three daytime game shows, for five consecutive seasons, between 1968 and 1973, and was ranked in the top three prime-time game shows, also for five seasons, between 1966 and 1971.

While hosting The Newlywed Game, Eubanks was known for using the catchphrase “makin’ whoopee”, in reference to sexual intercourse. It was Eubanks who borrowed the term from the song of the same name, in an attempt to keep parents with young children from having to explain the facts of life because of a television show. While the network was comfortable with the term “making love”, its Standards and Practices Department did not allow the use of the word “panties”.

While not taping, he also pursued a career in the country music business, where he served as manager of such artists as Dolly Parton, Barbara Mandrell and Marty Robbins. He also signed Merle Haggard to an exclusive live-performance contract, producing more than 100 dates per year with the performer for almost a decade.

The Newlywed Game ended in 1974, after 2195 episodes, making Eubanks one of the most viewed game show hosts to date. He also hosted various editions in syndication (1977–1980, 1985–1988 and 1997–1999). In 1988, Eubanks left The Newlywed Game to pursue other interests (though he was still hosting Card Sharks on CBS for another seven months) and was replaced by Paul Rodriguez.




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