Monday, October 31, 2016

Amazing Black and White Fashion Photography by Ronald Traeger in the 1960s

An American photographer, Ronald Traeger (1936 - 1968) arrived in Great Britain in the early 1960s and soon collaborated with Elle and Vogue, brilliantly capturing the Zeitgeist of the Swinging London.

As an American, he observed the European pop generation with such distance that he captured images just as an anthropologist would have analyzed exotic populations. As ‘he was well on the way to becoming one of the most brilliant photographers of today’ according to Cecil Beaton, Ronald Traeger prematurely died in 1968.

Nonetheless because of a fruitful collaboration with Twiggy - his widow printed the famous bike shots of the model in Battersea Park after his death - and a clear-cut eye for his era, the American photographer not only sold fashion but advertised a free, fun and cool lifestyle.

























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