vintage everyday: Classic Summer Fashion with Bikini

Thursday, July 5, 2012

Classic Summer Fashion with Bikini

On July 5, 1946, less than a week after the United States detonated an atomic bomb above tiny Bikini Atoll in the South Pacific, a Frenchman named Louis Réard — an automobile engineer moonlighting as a fashion designer — introduced to the sunbathing public the world’s smallest swimsuit. Réard called his creation the bikini, a name inspired, he later said, by the sight of women rolling up their bathing suits in order to acquire a more complete tan.

Two-piece swimsuits had been around for decades before Réard came along. In fact, the concept was even far older than that; Greek urns and mosaics created more than 3,000 years ago depict women athletes wearing two-piece outfits. But Réard’s genius was to devise a garment, out of as little fabric as possible, that one could still legally wear in public. (He marketed his new fashion brilliantly, as well — pronouncing, for example, that a bathing suit wasn’t a true bikini unless both pieces could be pulled through a wedding ring.)

Here, on the bikini’s birthday, LIFE.com offers a celebration in pictures of a summer staple that, through the years, has enjoyed — and endured — a dizzying array of permutations while always remaining, unmistakably, itself.

Some of the early photos in this gallery depict two-piece bathing suits that might, at first glance, look like bona fide bikinis. A closer look, however, reveals that while these are, clearly, two-piece suits, there’s far too much material invested in the garments for them to legitimately earn the moniker. After all — one can hardly claim to be wearing a genuine bikini if, say, one’s bellybutton is entirely covered by a swath of nylon, no matter how elegant or tasteful that swath might be.